Conversion Rx: How to Diagnose {and Cure} Client Websites

Lydia Kitts

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Lydia is an ex-professor and extra nerdy. Lydia's work focuses on data-driven, human-centered design; website strategy; digital ecosystems; and teaching other creators how to implement design theories like Hick's Law, the Framing Effect, and the Unified Theory of Experience Design. Don't know what those things are? That's okay - she's here to teach you.

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